Rivet
Elevating digital experiences through intuitive product design and seamless web integration.
Overview
Tetra approached us to reimagine their platform’s user experience while aligning it with a bold new visual identity. As their product scaled, outdated navigation and inconsistent UI patterns were creating friction for both new and power users. We delivered a complete redesign—from user flows to pixel-perfect interfaces—that improved engagement while maintaining the platform’s technical sophistication.
Scope
Web Design, Product Design
Year
2024
Challenge
The existing platform suffered from disjointed workflows, with critical features buried under layers of menus. User testing revealed a drop-off during onboarding, and internal teams struggled to implement updates within the rigid legacy framework. Tetra needed a solution that could simplify data visualization and unify web and mobile interactions under a cohesive design system.
Outcome
Our redesigned interface reduced onboarding time by 65% and increased 30-day retention by 38%. The new design system enabled Tetra’s engineers to ship features 50% faster, while the refreshed marketing site (built in parallel) drove a 27% increase in demo requests. The project culminated in a component library and UX guidelines that continue to evolve with their product.
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